HOW TO RUN GOOGLE ADS
Meaning
Google Ads is an online advertising platform developed by Google for business and marketing. It allows you to display your ads on Google search results, YouTube, Gmail and millions of websites. You only have to pay when a user clicks on your ad. A Google ad works as an advertiser and is a source of income for many users.
1. Create a Google Ads Account
For Google Ads, first you have to create a Google account. After creating a Google Ads account, go to Google Ads. Login with your Google account or create a new account. Fill in the details of your business. What does your business do? What products are made in your business? What sales are made? What purchases are made? Enter information about all these in your Google Ads.
2. Choose Your Campaign Goal
After creating a Google Ad account, you have to setup a campaign, click on New Campaign, bring traffic to your website for your purpose, generate a list and identify whatever your business objectives are that we should achieve from Google Ad, that is, you set your goal
3. Select a Campaign Type
After deciding the selection, you have to choose the campaign type such as where you want to run your ad, search ads, display ads, video ads, shopping ads, promotion ads, etc. That means on what you want to run your ad, on the promotion of a business, on the promotion of a product, on a shopping app, on a video, on display or on search. It is very important to set up all these.
4. Target the Right Audience
You should target on your Google ads that how many audiences can see your Google ads. You can enter the location either of India or of any other country or city. You can run your ad in Hindi, English or any language in which most of your audience viewers come. You can use that language. Target those people who are interested in your product service and stay in touch with as many people as possible who like your product and who like to see your ad.
5. Create Your Ad
For Google Ads, it is essential to create a very good ad which should be very attractive and should match your product and business. The headline and description should be highlighted and displayed in it. You can also upload video images or quality graphics in your ad. Google Ads should be such that the customer is inspired towards your product.


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